My opinion, analysis and advice on life in the creative and digital industry, with a focus on insight, process and inspiration.
Mont Blanc Logo
The logo that the company uses sits at the top of each pen and has a white star-shape that apparently resembles either a snowy mountain top or a bird splat.
Lacoste Save Our Species
When Is A Crocodile Not A Crocodile? Here’s the drill. Lacoste’s iconic crocodile has moved over, given up its space so to speak, for a much bigger message. No, the croc did not sell out. It isn’t being replaced by some slick, computer-generated line art…
‘FCK’ Ad – Sometimes You Have To Play Chicken
What would you do if the single product you sell and depend solely on for your revenue stream suddenly runs out? It’s the last thing any entrepreneur ever wants to have to deal with. A loss of inventory in the supply chain can spell disaster….
McDonalds Follow The Arches Directional Billboards
What was the first thing that came to mind when you read the words ‘Golden Arches?’ If American fast-food giant McDonald’s flashed before your eyes, then you and I are on the same page.
Canada Modern Documents Graphic Design
Canada Modern is actually described as existing pretty much for that purpose. You know, to preserve, document, educate and inspire but here’s the hook.
Wigan Little Theatre: Big Things Come From Small Packages.
Wigan Little Theatre. The iconic live theatre underwent a major facelift in 1989. The stage is just 540 square feet in size, which likely explains the word ‘little’ in the facility’s name.